Our Work

Case Studies, Digital, Event Coverage, Video

Ziggi’s Coffee

Ziggi’s Coffee began in 2004 in Longmont, Colorado, founded by Brandon and Camrin Knudsen with a simple goal to serve great coffee and build community. What started as one neighborhood shop has grown into a national brand known for quality drinks, friendly service, and local connection. With over 100 locations now operating across nearly 20-plus states, Ziggi’s blends convenience with warmth through handcrafted coffee, teas, smoothies and food while supporting local causes. Their mission remains the same: serve a great cup, create meaningful connections, and make every guest feel at home.

Location: Gaylord Rockies Resort & Convention Center - Denver, CO

Project Type: Live Event Management, Video Production Package

Goal: Ziggi’s Coffee set out to create an unforgettable experience for their franchise owners at the 2025 four-day Franchise Conference, a signature event celebrating growth, connection, and shared success. To bring that vision to life, they needed a trusted multimedia production partner who could handle every detail. Our team was brought in to execute a seamless run of show in the main event space, manage breakout sessions with full audiovisual support, and produce dynamic visual content, including four award presentations and a high-energy intro video to energize attendees and set the tone for the event.

Challenge

Ziggi’s Coffee needed a trusted partner to oversee live event production, breakout room buildout, and the creation of five professionally produced videos. As the Franchise Conference is one of the brand’s most important gatherings, they required a team capable of executing at a high level to ensure a seamless, engaging experience for franchise owners from across the country. The goal was to manage every detail of the live event while producing impactful video content that captured the energy and spirit of the Ziggi’s brand.

Solution

To fully understand Ziggi’s needs, we began with a series of strategy meetings to clarify their vision and key objectives for the conference. It became clear they needed an experienced live event producer to oversee the hired AV company and ensure flawless execution throughout the show. Our team also developed several video pieces, including a hype intro video to energize attendees and four award night videos that celebrated franchise achievements. We combined video production with on-site event management to deliver a cohesive, stress-free experience. By testing equipment, coordinating with vendors, and assigning the right people to each role, we created confidence and calm for the Ziggi’s team leading up to and during the event.

Results

The 2025 Ziggi’s Coffee Franchise Conference was a resounding success. Our team produced five polished videos and managed all aspects of the live event to ensure smooth transitions and minimal distractions. Ziggi’s Coffee could focus on connecting with their franchise owners while trusting us to handle every cue, timing adjustment, and AV detail. The event ran seamlessly, the videos elevated the overall experience, and the Ziggi’s team felt supported and confident throughout the entire production.

Takeaway

Open communication and collaboration were key to this project’s success. Giving the client space to share their ideas and ensuring that every decision-maker had a voice helped align the production with the brand’s goals. We also recognized the importance of representing Ziggi’s Coffee with professionalism and enthusiasm. By integrating fully with their team and understanding their brand values, we not only delivered a great event but also strengthened a partnership built on trust and shared vision.